What is the purpose of this document?   
Although I run just a small, independent photography company, I am committed to protecting the privacy and security of your personal information.
This privacy notice describes how I collect and use personal information about you, in accordance with the General Data Protection Regulation (GDPR).  It applies to all clients, prospective clients and business contacts about whom I hold personal information. I may update this notice at any time.
Kayla Guthrie is a “data controller”.  This means that I am responsible for deciding how I hold and use personal information about you. I am required under data protection legislation to notify you of the information contained in this privacy notice.

What personal data about you may I collect?
I may collect, store, and use the following categories of personal information about you:

personal contact details such as:

  • name, title, addresses, telephone numbers, and personal email addresses, social media profile addresses,

  • gender

  • job title

  • employer or business name

  • personal and business interests

  • the history of our communications with you

  • your likely photography needs.

How may I collect personal data about you?
I will only ever start to collect, store and use personal information about you if you have consented to it.  In most cases, I will collect directly from you, with your consent.  However, I may amplify that information over time, from publicly available sources such as your company website or your social media profile, or from any subsequent communications with you.

Why will I collect, store and use personal data about you?
I collect, store and use personal data about you in order to:
inform you about my services and news
invite you to hospitality events or galleries that I am showing at.

Will your personal data be shared with third parties?
Privacy is important to me; therefore, it goes without saying that I would never sell, rent or give your personal information to any third party without your consent.
I may in the future use a third-party marketing automation platform, in which case your name and email address (but no other personal information) may be stored on that third party’s servers within the European Economic Area.
Any such third-party service provider will be required to take appropriate security measures to protect your personal information in line with our policies. I would not allow any third-party service providers to use your personal data for their own purposes. I would only permit them to process your personal data for specified purposes and in accordance with our instructions.

Will I transfer your personal data outside the European Economic Area?
Not without your knowledge and consent.

What choices do you have?
When I collect your information I will give you options as to how you wish to hear from me (e.g. email, post) and for what purposes (eg updates, invitations to photography events and/or hospitality events). If you wish to change these preferences at any time or to unsubscribe from communications, please email me directly.

How long will I keep your personal data?
I will keep your personal data for the above purposes until either (i) I become aware it is no longer valid, or (ii) you ask me to delete it.

What rights do you have?
It is important that the personal information I hold about you is accurate and current. Please keep me informed if your personal information changes during your working relationship with me.
Under certain circumstances, by law you have the right to request:

  • Access to your personal information (commonly known as a “data subject access request”). This enables you to receive a copy of the personal information I hold about you and to check that I am lawfully processing it.

  • Correction of the personal information that I hold about you. This enables you to have any incomplete or inaccurate information I hold about you corrected.

  • The erasure of your personal information. This enables you to ask me to delete or remove personal information where there is no good reason for me continuing to process it. You also have the right to ask me to stop processing personal information where I am relying on a legitimate interest and there is something about your particular situation which makes you want to object to processing on this ground.

  • The restriction of processing of your personal information. This enables you to ask me to suspend the processing of personal information about you, for example, if you want me to establish its accuracy or the reason for processing it.

  • The transfer of your personal information to another party.

If you want to review, verify, correct or request the erasure of your personal information, object to the processing of your personal data, or request that I transfer a copy of your personal information to another party, please contact me.
You will not have to pay a fee to access your personal information (or to exercise any of the other rights). However, I may charge a reasonable fee if your request for access is clearly unfounded or excessive. Alternatively, I may refuse to comply with the request in such circumstances.
I may need to request specific information from you to help me confirm your identity and ensure your right to access the information (or to exercise any of your other rights). This is another appropriate security measure to ensure that personal information is not disclosed to any person who has no right to receive it.
In the limited circumstances where you may have provided your consent to the collection, processing, and transfer of your personal information for a specific purpose, you have the right to withdraw your consent for that specific processing at any time. To withdraw your consent, please contact me. Once I have received notification that you have withdrawn your consent, I will no longer process your information for the purpose or purposes you originally agreed to, unless I have another legitimate basis for doing so in law.
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues.

Changes to this privacy notice
I reserve the right to update this privacy notice at any time.

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